Awesome Video

[WATCH] Moog Music: Old School American Manufacturing on a New Frontier of Sound



April 22nd, 2015

by

When asked what defines American musical instruments and sounds, it’s pretty fair to say many members of the electronic community are missing out. While companies like Gibson, Fender, and Zildjian have become household names of instrument manufacturers for fans across all categories of music, it’s time to familiarize yourself with Moog Music – the East Coast company that has been pushing the limits of synthesized sound for nearly half a century.
Started in New York by inventor/engineer Bob Moog (MOH-guh) during the late 1960’s, Moog Music has been a manufacturer of analog synthesizer instruments since their inception. In operation for nearly 50 years, Moog now finds its home in Ashville, North Carolina (also the site of Moogfest) where Moog engineers continue to produce a variety of modulators and analog instruments that allow artists to explore the depths of their audio creativity.

 

 

What makes Moog Music different than many of the other more recognizable names within electronic music is not only their commitment to the quality production of their instruments, but their commitment to their manufacturing process. Moog practices an “old school American manufacturing” style – everything is done 100% in-house. Raw materials used to build the instruments, such as wood and metal, are shipped from Tennessee and St. Louis; circuit boards are made five minutes up the road from the factory headquarters; and all assembly, testing, and service happen on site in Ashville. This commitment to quality has placed Moog’s instruments in the hands of a depth of different artists ranging from The Beatles during the days of Rock n Roll to electronic acts of today such as Emancipator and Odesza. You don’t need to be a tech-head to understand the impact Moog continues to have on the definition of sound and this behind the scenes look into the Moog Factory is sure to turn up your levels interest into how Moog gives today’s artists the tools the explore the sounds as far as the imagination is willing to go.

 

 

 

Written by contributor Seth Hiravy. Find him on Twitter here.



A hybrid child of the 203 & 860, Seth would save up any allowance money he had and raid the dance section of his local CD store for anything with a 4X4 beat. By high school, he organized his area’s first electronic event. While this proved to be a disaster, he wrote a killer college acceptance letter about it - thus a music journalist was born. Today he continues to document from behind the keyboard. When he’s not searching for the perfect emoji or making festival posters/totems, he enjoys long walks into parallel universes, pulling off shameless dance moves, and leading the fight against kids from CT who feel wearing cowboy hats is okay.